It’s Black Friday weeek! 📣✨
The Super Bowl for consumer brands. 🏆
If you’ve been following, you know at The Agency, we’re about helping you...
Build growth systems. Not one-time wins.
Black Friday #BFCM
Black Friday drives the biggest spike of the year.
But here’s what most brands overlook:
Retail = rented customer
Paid ads = rented attention
You get the sale, but the relationship stays with the retailer or platform.
Which means, growth ends when the weekend does. 😢
Build leverage, not just revenue
The smartest brands don’t just chase sales. They use this moment to build a direct relationship with the consumer - through first-party data.
Use this week to..
Grow your email/SMS list
Feed it back into your CRM and ad platforms
Turn one sale into lifetime value
Anyone can win the weekend. Leverage compounds.
Long after the holiday spike.
Key Takeaway
Black Friday creates momentum.
Your systems determine whether it lasts.
If you want support building your strategy heading into Q1,
Book a strategy call with my team.
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Happy scaling!